They were doing great work. Nobody knew about it.
We changed that.
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THE BRIEF
Remarkable Coatings are premium painters and decorators based in Queenstown.
Alex, the owner, is a tradesperson first. Her job is to be on the tools and deliver high quality work.
She had no time for social media and no strategy behind it. The business was running purely on word of mouth.
She knew she needed more visibility and more leads to grow, but did not know where to start. We came in, built the strategy, and took it off her plate completely.
THE WORK
THE STRATEGY
Remarkable Coatings did not need to shout louder. They needed to show up consistently, look premium, and give people a reason to think of them and trust them before picking up the phone. Every piece of content was built around that.
Remarkable Coatings go into people's homes. Trust matters.
This reel showed them cleaning up after themselves to remind people that a good painter respects your space as much as you do.
Simple content. Strong message
Every business has a point of difference.
For Remarkable Coatings it is the people. This post introduced Hamish, the project manager and quality control on every job, in a way that was warm, funny, and human.
People hire people they like. This content made people like them.
These posts let the work speak for itself.
Consistent, high quality photography of the finished product builds authority over time.
People see the standard and remember it when the time comes to book
This reel was shot on an iPhone on purpose.
The goal was to be relatable, not polished. It targeted the exact moment a homeowner regrets letting their partner attempt a DIY paint job.
Funny, shareable, and aimed directly at the people most likely to book a professional painter.
Nine months of consistent content turned a word-of-mouth business into one with a steady flow of leads every single month. Alex went from one lead a month to five to six. The work did not change. The visibility did
THE RESULT
+135%
Website traffic year on year
+76%
lift in monthly visits
+298%
Page views year on year
5x
leads per month
This is what happens when a great business finally gets seen. More calls. More jobs. More growth. Yours can do the same thing.
Free · In person · No obligation